Principles of Bullishness #6: The Best Opportunities are Not Advertised

The Best Opportunities are Not Advertised

If someone has already advertised it on a job board or turned it into a contest, it’s no longer a good opportunity. The balance of power is against you.

Amazingly, there is much less competition at the very top of most things than in the middle. A million people want an unpaid internship at a fashion magazine. No one but you is going to track down a startup founder and convince him over coffee that you know how to get his product in the press.

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You must pitch. Make your own opportunities. Make mutually beneficial offers to strangers, including people way above you. Let rejection roll off; you’re on to the next pitch. The best job will be one created for you. The best client will be one who feels you understand them perfectly – you just swooped in out of nowhere and solved their problem. There is no Prince Charming of work. Do not wait to be picked.

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