In December, I led a workshop on “Designing Your 2015,” and I learned something I did not expect.
A couple dozen women had boldly sized up 2014—the victories, the unmet goals, the excuses—and envisioned the ideal 2015 and how to get there.
There was one part of the exercise, though, that gave even the most ambitious women jitters. It was a worksheet page entitled “Who can help?” You list who is able to help you, what they could help you with, and when you’re going to ask.
At the bottom of the page is a little checkbox. You can’t move on with the exercise until you ask at least one of those people, and check the box. We all have smartphones—it’s not that hard to pull one out and write an email: Hey Dan, it’s 2015! I hope all is well. My photography business has been thriving over the last 12 months, and I’d like to work with more large brands in 2015. Would you mind introducing me to the marketing manager at your firm? Here’s hoping to see more of you this year! Thanks!
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