Events have been the core of my career — and have saved my butt more than once.
When I was running my first company, an Internet marketing firm, I spent a lot of time sitting in my office losing money. It was cute that I was sending out press releases and getting involved in the Chamber of Commerce, but I needed real, paying clients.
I decided to hold an Internet marketing conference so I could educate local businesses about what we did, and hopefully get some business. And it worked.
Find out how to do it on DailyWorth.